TASTE OF WAIKATO
Branding
2018 (Revised)2021
Showcasing the best that the Waikato has to offer in terms of culinary delights, Taste Of Waikato offers a premium, farm-based dining experience that replaces urban flamboyance with rural authenticity.
To convey this narrative, the logo features a design that is classy yet approachable. Clean, yet simultaneously warm and inviting with a barn red colouring to compliment the simple barn icon. A number of different logo variations were created to feature in a number of locations, such as the circular version which looks great when centred upon an apron.
I also hand rendered a map of the Waikato region to be used on the website along with some other hand created elements such as landscapes and illustritive logos for the brand.
